Social Media Strategy & Management for Industrial Companies

You Know You Need a Social Media Plan. You Just Have No Idea How.

Social Media and Quality ContentYou're an intelligent person. You built your business. You grasp big concepts and usually see the big picture.

Except when it comes to social media.

It's a world full of new technologies, new terms, and new practices. And the best part is it keeps changing. Just when you think you understand, the big players reshuffle the deck and introduce "new" recommended practices.

Here's the skinny (based on the most recent batch of changes). You only have to remember three core concepts to build your social media and online marketing plan:

  1. Thought Leadership
  2. Problem Solving
  3. Entertainment

Thats it. Build everything around those.

Social media is your ticket to world-wide reach. Facebook business pages are a great extension of your online presence, and a great way to connect to the upcoming generation. Twitter gives you credibility and a way to build a community for your brand. YouTube is the second largest search engine in the world and provides an outlet for your video commercials. LinkedIn Company Pages and Showcase Pages are quickly indexed and provide great exposure in your industry. More and more each day, people look to these outlets for your company presence.

These outlets have to be created, maintained and managed for optimum results.
Social media is not a “one-and-done” process. Your social media “garden” needs to be planted, fertilized and weeded. It’s a  lot of work that you don’t have the time, expertise of staff for. Hire CMS4i to be your social media “Mr. Green Jeans”.

Social media’s place is first and foremost to drive traffic to your site. Content created for your site is used for your social media outlets, and content used for social media attracts an audience who will visit your site. It all works nicely together.

Our Complete Web Presence packages include managing these outlets on your behalf. You can take them off your to-do list and leave the driving to us. We’ll create professional looking social media pages, and provide an across-the-board look and feel, always staying true to your company brand and image.

It's all about having the time. You don't have it. Assigning staff to learn the ever changing skills is inefficient and expensive. Just hire us

"CMS4i is the first group that I have worked with or received proposals from that truly understand B2B business web design and in particular the industrial valve/controls business. The amount of time and money saved by working with them for web design and web management with their data base driven site management system has been enormous. Their recent entry into social media management with content development has been very timely and opened my eyes as to what is possible with these new communication tools to pull current and potential customers to our website. They do a great job without any hand holding and can be counted on to get the job done right."

Patrick Bryant
Mountain States Engineering & Controls